Hey there!
So, you’ve been hearing about MBA in digital marketing and you’re wondering… “What exactly will I study?” Well, you’re in the right place!
In this blog, we’re going to take a super simple and fun walk through all the MBA digital marketing topics you’ll learn in 2025. Don’t worry, no big boring words here. Just clear, friendly talk. So, grab a snack, sit back, and let’s explore what’s waiting for you in this exciting course.
???? First of All… What Is Digital Marketing?
Digital marketing is like telling people about a product or service online.
Think about when you scroll on Instagram, watch a YouTube ad, or Google “best pizza near me.” That’s all part of digital marketing!
And an MBA in digital marketing teaches you how to do all that — but like a pro! You learn how to run ads, use social media smartly, create content, and so much more.
Now let’s look at the cool stuff you’ll learn in 2025.
???? 1. SEO – Making Google Love Your Website
SEO stands for Search Engine Optimization. Sounds fancy, but it’s simple.
When you Google something, websites that show up first have good SEO. In this subject, you’ll learn:
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How Google works
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How to write content that ranks on Google
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Using the right keywords
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Making websites easy to read for people and Google
SEO is like giving your website a loudspeaker so people can hear it better online!
???? 2. Social Media Marketing – Mastering Instagram, Facebook & More
Yes, you’ll learn how to use Instagram, Facebook, LinkedIn, YouTube, and other platforms… not just for fun, but to grow a business.
You’ll learn:
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What kind of content works on each platform
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How to schedule posts
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How to get followers and keep them
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How to run social media ads
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How to create brand awareness
So if you love scrolling on your phone, this part is going to be your favorite!
???? 3. Paid Ads – Google & Social Media Advertising
Want to show an ad to someone who is exactly looking for a product? That’s where paid ads help.
You’ll explore:
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Google Ads (search ads, display ads, video ads)
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Meta (Facebook and Instagram) ads
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Budget planning
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Ad targeting
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Writing ad copy that people click
It’s like putting your store right in front of someone who’s walking by looking for what you sell.
???? 4. Email Marketing – Talking to People Directly
Ever seen those emails saying “50% off today!” or “Hey, we missed you!”?
That’s email marketing. And yes, it still works!
In your MBA, you’ll learn:
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How to build email lists
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How to write friendly and useful emails
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How to use tools like Mailchimp
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How to check if your emails are getting opened
Emails are a great way to keep customers coming back.
???? 5. Content Marketing – Telling Stories That Sell
Content is not just about writing blogs. It’s about giving value.
You’ll learn:
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How to write blogs
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How to create content for different platforms
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Storytelling in marketing
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Making videos, infographics, and more
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Content calendars and planning
This is where creativity meets strategy.
???? 6. Graphic Design Basics – Making Things Look Awesome
You don’t have to be an artist, but knowing the basics of design helps a lot in digital marketing.
This subject teaches:
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Design tools like Canva
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Color matching and font selection
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Creating Instagram posts, thumbnails, banners, etc.
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Branding basics
Pretty designs attract more eyes — and more clicks!
????️ 7. Website Building – Make Your Own Site!
Yes, you’ll build a website (no coding required!).
Using tools like WordPress, you’ll learn:
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How to set up a website
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How to write for web
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How to add images, buttons, and menus
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How to make your site mobile-friendly
This is a super fun part, and it makes you feel like a real tech wizard!
???? 8. Web Analytics – Reading the Numbers
You’ll become friends with Google Analytics and other tools that show how your website or ad is performing.
You’ll understand:
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Who visited your site
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What pages they liked
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How long they stayed
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What’s working and what’s not
This subject turns you into a detective who finds clues in numbers.
???? 9. E-Commerce Marketing – Selling Online Like a Pro
Want to start your own online store or help others sell stuff online?
You’ll learn:
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How online stores like Amazon and Shopify work
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How to run product ads
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How to write great product descriptions
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How to bring in traffic to a store
E-commerce is huge in 2025 and this subject is your golden key to it!
???? 10. AI in Digital Marketing – The Future Is Now!
This is exciting! You’ll explore how Artificial Intelligence (AI) helps marketers.
Topics include:
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Chatbots
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AI content tools
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Predictive analytics
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Automation
You’ll be ahead of the game by using AI in smart ways.
???? 11. Marketing Strategy – Making the Right Plan
You’ll learn how to create smart digital marketing strategies.
This means:
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Choosing the right platforms
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Setting goals
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Planning the budget
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Measuring success
Without a strategy, even good marketing fails — this subject shows you how to think like a pro.
???????? 12. Case Studies & Real Projects
You won’t just study — you’ll do things!
Your MBA course will give you:
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Real-world problems to solve
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Brand case studies
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Group assignments
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Campaign planning
This makes learning feel more real and gives you job-ready skills.
???? 13. Personal Branding – Make You a Brand
It’s not just about selling stuff. You’ll also learn to market yourself.
You’ll explore:
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LinkedIn profile tips
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Building your online presence
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How to speak with confidence
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How to make your resume stand out
A strong personal brand opens doors to great jobs.
???? Why This MBA in Digital Marketing Is Totally Worth It
This isn’t just another degree. It’s a skill-packed, exciting journey where you:
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Build websites
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Run ads
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Create content
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Analyze data
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Think like a brand manager
And the best part? You’re learning the exact things companies want in 2025.
???? Where Can You Learn All This?
One of the top places to learn this in India is Digital Scholar.
Here’s how you can reach them:
Name: Digital Scholar
Address: 1B, Sapna Trade Centre, 135, Poonamallee High Rd, Purasaiwakkam, Chennai, Tamil Nadu 600084
Phone: 095136 32705
Their MBA in digital marketing program (available both offline and online) is built to help you become job-ready, confident, and future-proof. You get to learn from industry experts, work on real-time projects, and even get placement assistance!
???? Final Words – Get Ready to Shine in Digital Marketing!
So, what do you think? Excited to dive into SEO, social media, content, ads, and everything else in between?
Whether you want to be a digital marketing expert, start your own business, or work for big brands — this MBA course gives you the tools, the training, and the confidence to get there.
And now that you know all the subjects, you’re one step closer to your dream!
Got questions? Feel free to call Digital Scholar at 095136 32705 — they’re always happy to help.
Ready to turn your digital dreams into a career? Then an MBA in digital marketing could be just what you need!
Let’s make 2025 your year to shine online! ????